1007 South Cleveland Avenue • Park Ridge, IL 60068 • 847.720.4495



Alexander J. Barton
As a partner and President, Alexander is primarily responsible for all sales activity with Barton Marketing Group. This includes exhibit sales/sponsorships for client expositions, advertising for a variety of publications, and general product promotion for corporate clients.

Alexander specializes in life sciences and agriculture by serving as Director of Business Development with four international scientific societies specializing in agronomy, crops, entomology and soils.

Alexander is a Dean's List graduate of the University of Wisconsin (Madison) with a degree in Life Sciences Communication from the College of Agriculture and Life Sciences. He also played Big 10 football for the Badgers.

Other career highlights:

  • Member of the Sierra Club and Chicago Air and Energy Committee
  • Park Ridge Chamber of Commerce Board Member
  • Creator of The Green Zone tradeshow pavilions for the National Association of Fleet Administrators (NAFA) and the American Society of Agronomy (ASA)
  • Internationally published writer for Harley-Davidson's Enthusiast magazine which has a circulation of 1,000,000



Richard L. Barton, APR
As Founder and Chief Operating Officer of Barton Marketing Group, Richard brings 40+ years of experience in sales, public relations, marketing, project coordination, and client service. His background includes years as a newspaper reporter, Bureau Chief for the Daily Herald (Arlington Hts., Ill.) and owner/operator of a foreign auto parts business.

He has been a national director of sales/marketing, public relations, and communications for a variety of corporations and professional societies. He has been responsible for a wide variety of newsletters, journals, and society publications for several national associations.

Richard has a degree in Journalism from Northern Illinois University and was honored as Author of the Year by Convene magazine, the official journal of the Professional Convention Management Association. He has also been awarded for publicity and special event projects that have received national attention.

He works with a variety of clients to market tradeshows, events, products, and services. Although working in a variety of markets, he has expertise in marketing to seniors, working with government units, creating community events and fundraising.

Other career highlights:

  • Founder/President of Winner's Circle Auto Parts
  • Marketing Consultant to Toyota Motor Company and Ford Motor Company
  • Founder/President of Barton Marketing Group, business consultants/sales reps.
  • Past President Park Ridge Chamber of Commerce. 2013 President's Award winner and 2014 Community Star Award winner.
  • Park Ridge Park Commissioner and later Board President. Founder/Chair of Environmental Impact Task Force which created several citywide initiatives.
  • Publicity Chair for The Taste of Park Ridge
  • Founder of the Historic Tours of Park Ridge



Bob Dudycz, Development Assistant

He is best known for his organizational abilities as demonstrated when he chaired the successful "Taste of Park Ridge" for three years.

Bob has achieved a successful 25 year record in retail and wholesale management with local and large businesses, and 10 years with local governments and non-profit organizations.

Bob has worked in the local public service sector in Northwest Cook County, was a member of the Park Ridge Center of Concern Advisory Board and the District 63 Education Foundation Board. He has received many awards that included the 2004 "Community Star" award from Maine Center and "Supervisor of the Year" award from the Township Officials of Illinois.

A former small business owner and a U.S. Army veteran, Bob graduated cum laude from Northeastern University with a Bachelor of Arts degree, majoring in Liberal Arts and minoring in Political Science.



Karen Larsen, Editorial Associate

An award winner in the National School Public Relations publications competition, Karen Larsen contributes the writing and editing skills honed over a career that has included newspaper reporting, editing, feature writing and public relations for several nonprofits as well as more than14 years as Director of Public Relations for Maine Township High School District 207. Her extensive writing experience includes work in the areas of agronomy, the arts, developmental disabilities, legal matters, senior and retirement issues, and small businesses where clients have appreciated her ability to translate specific technical knowledge into user friendly language that communicates. Lead docent for Park Ridge Historic Tours, she was recognized as a “Community Star” by the Park Ridge Chamber of Commerce for her efforts in a grassroots community wide campaign spearheaded by The Kalo Foundation of Park Ridge which saved Iannelli Studios Heritage Center in 2011. A graduate of the University of Illinois earning a Bachelor of Science degree from the College of Communications with a minor in history, she has done graduate work in public relations at Roosevelt University.



Elizabeth Vassolo, Social Media Associate

Elizabeth has been a part of social media from the beginning. First as part of Chicago Tribune’s TribLocal digital launch team and now as a Social Media consultant and guest speaker. Working with BMG she helps small to mid-size businesses overcome their communication challenges and shows them how to make their social media and digital presence work for them. She's also the on-camera social media expert for PBS’s Illinois Business This Week. When she’s not tweeting, blogging or branding, she’s reading, walking her dogs, traveling and giving tram tours at the Morton Arboretum.


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